The Eurobond Evolution

Sounds exciting and it is ! Since evolving from being a supplier of cladding to many food application customers, Eurobond has come on in a big way. We now supply some of the UK’s major brands with thousands of square meterage on an array of projects ranging from Tesco and Asda to Cardiff City FC, Stirling Hospital and the Channel Tunnel Rail Link. These projects are no longer about just supplying food application companies with our Firemaster Wall and Ceiling composite panels, they are about supplying big named customers with architecturally inspiring cladding products.

Whether it is our Rainspan rainscreen support panel or our signature product, Europanel that inspires who is to know but there is choice and a lot of it – especially with the array of colour finishes offered by Corus Colorcoat®.

So what better way to mark this evolution than to re-brand the company. Historically, we have been known for our red and blue corporate branding. This will still feature, on occasions, but it was felt that it was slightly dated and not really in line with where we are now as a company and where we want to go. The executive decision was made – a new company image that will be reflected in all forms of communication, both internally and externally.

The new corporate image, which you will be aware of from this website and various other marketing communication materials, is a graduated black background with a white logo and a touch of green. The reason behind the colour choice was to create a look and feel that was somewhat different to your average run of the mill construction website and to create a nice, crisp, clean contemporary look that exemplifies the company’s new contemporary coming of age.
Cladding has the ability to transform a building – it dresses designs and brings them to life. In isolation, a composite panel may not look much or be awe inspiring but collectively, our composite panels can create a wow factor through contemporary architectural designs. We wanted the website and our other marketing communication materials to convey this image.
We used colour coding aids to help the user navigate through the site and created it in such a way that made usability very, very easy. The introduction of green breathes life into the site and makes it easy for the user to find the mouse pointer. We wanted all of our literature to accompany the growth and changing face of Eurobond and to illustrate where we are heading as a company.

With the recent release of the corporate brochure, SID (Specifier Information Disc) and newsletter, Eurobond’s panel is now being viewed in the market as the product of choice when it comes to a mineral wool specification.

The Eurobond evolution has become a revolution through improved fire performance, changes to legislation and exceptional environmental credentials - all unparalleled by plastic foam PIR composite panels. We are ambitious people with clear goals and determination. We have developed a fantastic range of panel products and have a wealth of new ideas in the pipeline. We’re really excited about the future potential of our business and where we see ourselves going.